The message board is currently offline due to hacking attempts and repeated issues with spiders and bots that have taken its content down several times in recent months.

I will work to restore it as quickly as possible, or at least to get a read-only archive in place. I cannot, however, say how soon that might happen. I do have a database backup made today (6 January 2020) so all the content has been saved; it’s just not accessible right now.

Older content can be seen at the Internet Archive.

Groceteria.com began its life as a freestanding website twenty years ago today, following the foreshadowing contained in blog post on another site four months earlier.

Originally, the site was more about specific chains and photos, and the location lists were limited to a few cities in California (where I lived at the time) and North Carolina (where I was born and raised and where I currently live). I added a message board early on and upgraded it significantly in 2007. The blog came in 2005. By 2009, I had moved the site into WordPress and also scrapped the “Did you bring bottles?” tagline, which referred to the question supermarket checkers used to ask when you bought soft drinks in the days of returnable bottle deposits.

Unfortunately for the site (but fortunately for me) I began a new career as an academic librarian in 2009, and the site languished to some extent as I got settled in my new position and eventually became a tenured faculty member who gets to work on things like this. Starting around 2014, I began to focus on the site again, but turned my attention more toward documenting locations in individual cities over time. This had been a feature since the beginning (San Francisco was the first) but it eventually became the primary focus for me. Earlier this year, the location list for Wilmington, Delaware marked the moment where every U.S. state and Canadian province was represented on the site.

Over the years, I’ve done a surprising amount of press based on the site, from neighborhood newspapers to major dailies, to NPR stations. I’ve been featured in both Progressive Grocer and Supermarket News. I’ve been cited in any number of academic articles, theses and dissertations, and National Register applications. In fact, I have far more citations based on this site than I probably ever will on anything I do in my actual academic career, which frankly amazes me.

For the record (and for those of you who want to see it in the Wayback Machine), the site didn’t have its own domain name in the beginning. That came a year later, and I was only able to obtain Groceteria.net. I scored Groceteria.com in 2003 when its previous owner abandoned it.

And I’ve met a lot of really interesting people, heard a lot of great stories, and had an amazing time over the past twenty years. Working on this site has taken me to cities and neighborhoods and libraries I might never have seen otherwise. In many ways, the site was also responsible for an entire new career for me as my work with digitized resources and websites made me realize that libraries were where I needed to spend my days, creating the very types of resources I’d been using.

Thanks for stopping by. It’s been fun. Stick around and I hope it will continue to be.

UPDATE: Things seem to be OK for now.

The message board is currently offline while I deal with some very problematic Chinese bots. No ETA on when it will be back online. Maybe tonight. Maybe not.

On 5 July 1999, this store at 647 Irving Street, which I mistakenly believed might have been the first Safeway in San Francisco, became the first bit of chain grocery history I featured on the web (albeit at a different website) thereby launching what would become Groceteria.com a few months later — and indirectly launching my career as a librarian as well.

Here’s the specific quote:

Last, how many people know (or care) that the humble store on Irving Street pictured above was most likely the first Safeway store in San Francisco, way back in 1927? Even better, how many people will believe me (or care) when I say that there used to be Piggly Wiggly stores here in the 1930s?

I’d ventured to the San Francisco Public Library a few weeks earlier to look at city directories and satisfy my curiosity about the history of Safeway stores in the city where I lived at the time, and my surprising and fascinating discoveries led me to do research on the locations of all chain grocers in San Francisco. I then started taking pictures, eventually started doing this research in other cities, and an obsession was born. Now in its twentieth year, the website — which didn’t go live until 8 November 1999, so I guess I get to celebrate another twentieth anniversary in a few months — documents cities in all fifty U.S. states and all ten Canadian provinces.

Incidentally, I also found myself working in libraries so much and accessing digitized materials that I eventually decided I wanted to make providing access to historical materials my life’s work as well, so ten years later I found myself with a master’s degree and a new career. The latter put the site on the back burner for a few years, but once I got tenure, I returned with a vengeance.

Anyway, thanks for hanging around so long!